Comparison

Clay vs Bigin

Side-by-side comparison of Clay and Bigin. See pricing, features, ratings, and more.

Clay logo

Clay

Data Enrichment

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Bigin logo

Bigin

Mini CRM by Zoho

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FeatureClayBigin
Rating4.3 / 54.3 / 5
Reviews11
CategoriesLead Management, AI for CRM, Contact ManagementSmall Business CRM, Pipeline Management, Contact Management
PricingFrom $150From $7
Pricing Modelfreemiumfreemium
ProsWaterfall enrichment across 100+ data providers lifts email coverage far beyond any single vendor, and failed zero-result lookups generally cost nothing, Unlimited seats on every plan, including Free — rare at this price, so per-user maths never bite as the team grows, Claygent AI research columns can answer per-row questions no standard data provider covers (tech stack signals, pricing page checks, hiring intent), Free plan plus 14-day trials on paid tiers let you validate real coverage before committing, Mature push integrations (HubSpot, Salesforce, sequencers, webhooks) make it a routing layer rather than a dead-end tableReal free-forever plan (1 user, 500 records) and $7/user/month Express — among the cheapest CRMs that includes automation and telephony, Connected Pipelines move deals from sales into onboarding/renewal without duplicating records — rare at this price, Built-in phone with IVR, recording, and auto-logging on every plan, plus 100+ third-party telephony providers, Mobile-first apps (iOS/Android/macOS) with offline read, one-tap call logging, and a working card scanner, No lock-in: cancel anytime, 30/45-day refunds, prorated downgrade credits, 15-day trial with no card
ConsTwo meters (Actions + Data Credits) make costs hard to forecast; adding phone numbers or AI columns can triple the bill on the same list, Not a CRM — no contact history, email sync, deal pipeline or forecasting; it must feed a second system, Provider outages inside waterfalls degrade coverage silently rather than erroring, so list quality can drop unnoticed, March 2026 pricing overhaul retired the Starter/Explorer/Pro tiers, changing the entry price for new customers and budgets for existing ones, Priority support is gated to Growth and above; Launch-plan users rely on docs and communityHard ceilings: max 5 pipelines on Premier / 15 on Bigin 360; escaping means migrating to full Zoho CRM with a new UI to learn, Reporting is dashboard-shallow — no multi-object reports, calculated fields, or time-series analysis without CSV exports, No marketing automation at all: no drip campaigns, lead scoring, or landing pages (Zoho Campaigns is a separate app), No bulk stage moves or bulk user invites; pick-list values can only be deleted, not deactivated, Workflow automations stop silently when trials expire; occasional sync glitches with non-Zoho tools per user reviews
Best ForGrowth and outbound teams that already run a CRM and need to automate list building and enrichment at scale, with a technically curious owner in the seat.Solo operators and small teams (up to ~15 people) with a straightforward pipeline who want an affordable, mobile-friendly CRM that can grow into the Zoho ecosystem.
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