Comparison
HoneyBook vs Capsule
Side-by-side comparison of HoneyBook and Capsule. See pricing, features, ratings, and more.
| Feature | HoneyBook | Capsule |
|---|---|---|
| Rating | 4.1 / 5 | 4.0 / 5 |
| Reviews | 1 | 1 |
| Categories | Small Business CRM, Project CRM, Contact Management | Contact Management, Small Business CRM |
| Pricing | From $29 | From $18 |
| Pricing Model | paid | freemium |
| Pros | The combined proposal → e-sign contract → invoice → paid retainer flow removes nearly all booking admin, Polished templates and client portal make a solo business present like a studio, Unlimited clients and projects on every plan, with custom fields, tags and a customizable pipeline, Built-in payments and scheduling (2.9% + 25¢ card, 1.5% ACH at time of writing) mean no third-party checkout, 30-day free trial with no credit card required | Genuinely fast setup and clean interface — operational same-day, with adoption that sticks in small teams, Best-in-band contact records: full timelines, DataTags that show/hide fields contextually, fast search across email content, Permanent free plan (2 users, 250 contacts) and a 14-day no-card trial on paid tiers, Projects plus Tracks extend the CRM past the sale into delivery — rare among simple CRMs, Stable, focused vendor (Zestia, since 2009, 10,000+ businesses; 4.7/5 from ~490 G2 reviews) |
| Cons | Raised prices in 2025 — $29 to $109 per month billed yearly, and the top-tier features most growing businesses want sit on Premium, Not a sales CRM: no lead scoring depth, forecasting or team-selling machinery, No free plan at all, unlike HubSpot or Zoho, Reporting and project management are shallow — no dashboards at lower tiers, no resource planning, Automation is follow-up machinery rather than real email marketing; team and permission features are thin past a handful of users | Growth ($36/user) is the real entry: Starter has one pipeline, no automation, and no two-way email sync, No email sequencing or marketing automation in the CRM — Transpond add-on from ~$11/month required, Reporting is thin: no conversion-by-source, time-in-stage, or rep performance analysis without exports, Email-only weekday support on lower tiers; no phone support on any plan, Advanced tier buys volume headroom (contacts, pipelines) rather than new capability |
| Best For | Solo creatives and small service businesses — photographers, designers, coaches, consultants — who want the whole booking lifecycle in one tool. | Small service businesses, consultancies, agencies, and nonprofits (roughly 1-20 people) that want clean relationship tracking and simple pipelines without CRM-admin complexity. |
| Launch Year | — | — |
| HQ Country | US | GB |