Comparison
Insightly vs HubSpot
Side-by-side comparison of Insightly and HubSpot. See pricing, features, ratings, and more.
| Feature | Insightly | HubSpot |
|---|---|---|
| Rating | 3.8 / 5 | 4.3 / 5 |
| Reviews | 1 | 1 |
| Categories | Project CRM, Sales CRM, CRM Reporting | Marketing CRM, Sales CRM, Email Marketing |
| Pricing | From $29 | From $0 |
| Pricing Model | paid | freemium |
| Pros | Won opportunities convert into projects with contact history attached — the sale-to-delivery handover disappears, Competitive per-user pricing: $29/$49/$99 per month billed annually at time of writing, 14-day trial with no credit card, plus a free tier for up to 2 users per their comparison PDF, Record, storage and email-send ceilings rise reasonably across tiers (100k to 500k records), AppConnect is a genuine iPaaS for firms that need real system-to-system automation | Free CRM tier is genuinely usable — real contact/deal/ticket records, forms, chat and basic email, One shared contact timeline across marketing, sales and service is exactly the promised 'one database', Best ecosystem in the category: 1,000+ marketplace apps, HubSpot Academy, a huge partner and freelancer community, AI agents (customer agent, prospecting agent, agent builder) now do real work across hubs, Starter pricing is low — $7 per seat per month billed annually for Sales Hub at time of writing |
| Cons | Bundle economics hurt: AppConnect adds $3,000 mandatory setup, plus $1,500 guided onboarding and 20%-of-license support with a $3,000 floor on bundle deals, The platform is rigid — limited layouts and object model, so unusual processes bend to the tool, Reporting and UI feel dated next to HubSpot and Salesforce, Marketing and Service products are separate purchases and trail category leaders, The mobile app covers basics but has never felt as finished as desktop | The Starter → Professional jump is roughly 12x per seat ($7 to $90) and lands when the tool is already load-bearing, Mandatory one-time onboarding fees at higher tiers ($3,500 Enterprise onboarding per the Sales Hub pricing page), AI features are metered through HubSpot Credits on top of seats, so bills become usage-dependent, Free tier caps at 2 users and 1,000 contacts; contact-tiered pricing penalizes list-heavy marketers, Easy to over-configure — portals frequently need a dedicated admin or partner to stay trustworthy |
| Best For | Professional services firms and agencies that want the pipeline and the project delivery record in one system. | Growing small and mid-sized businesses that want marketing, sales and service on one platform and can budget for Professional-tier pricing. |
| Launch Year | — | — |
| HQ Country | US | US |